You may have noticed a brand-new feature on Match.com today. It’s called “VIP mail.” Basically, it’s a “special” message that you can only send once per week. The idea being that whomever you send it to will be impressed and flattered.

Funny thing is, when you start composing a VIP mail, they show you some tips on the side for writing a great message, and one of those tips, illustrates exactly why you shouldn’t use this feature. Continue reading ‘Match.com’s VIP Mail, and Why You Shouldn’t Use It’ »

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If you want to have any success in online dating, you’d better have good profile photos. No matter how well you’ve written your online dating profile, having good photos will make sure more matches click through to your profile, give you winks, respond to your messages, and ultimately date you. So, here’s why your photos won’t do those things for you. Continue reading ‘7 Reasons Your Online Dating Profile Photo Sucks’ »

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I set out to find some patterns in the words people choose in their online dating profiles. The main interesting pattern I found was that women use the word “love” over “like” by a ratio of about 3 to 2. Guys use the word “like” over “love” by a ratio of about 4 to 3. Here’s some nice word art of the raw data (from match.com profiles in Chicago) Continue reading ‘Guys like, girls love’ »

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